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Postcards by Integrity Print Group: Direct Mail That Delivers Results

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    In our digital world, tactile postcards cut through the clutter with unmatched open rates (98% vs. 20% email) and 75% higher brand recall. At Integrity Print Group, we engineer postcards that don't just reach mailboxes - they command attention, drive action, and create lasting impressions. From eye-catching promotional mailers to premium thank-you cards, we transform cardstock into your most cost-effective marketing weapon.

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Why Our Postcards Outperform

 

Premium Construction:

• 14pt to 100pt cardstock with matte/gloss coatings

• Vibrant 4/4 color printing (Pantone® matched)

• Luxury finishes: spot UV, foil stamping, rounded corners

• Eco options: recycled stocks & soy-based inks

 

Results-Driven Features:
✔ Scannable QR codes & personalized URLs (PURLs)
✔ Strategic layouts optimized for response rates
✔ Variable data printing for hyper-personalization
✔ USPS-compliant designs for mailing discounts

 

7 Reasons Postcards Belong in Your Marketing Mix

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❶ Highest Engagement Direct Mail Format
★ 95% deliverability rate vs. 20% email open rates
★ 60% longer viewing time than digital ads
★ Physical permanence - stays in homes for weeks

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❷ Cost-Effective Local & National Reach
★ 50% cheaper than brochures per impression
★ Bulk USPS postage discounts available
★ No envelopes = lower production/mailing costs

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❸ Versatile Across Industries
✓ Real Estate: Property teasers & just-listed cards
✓ Healthcare: Appointment reminders & service promotions
✓ Retail: Limited-time offers & loyalty rewards
✓ Hospitality: Event announcements & VIP invites

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❹ Trackable ROI
★ QR codes & unique coupon codes measure conversions
★ A/B test designs with our fast digital printing
★ Geotarget specific ZIP codes for precision marketing

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❺ Instant Brand Credibility
★ Tangible proof of your business legitimacy
★ 68% of consumers trust direct mail more than email
★ Premium finishes convey quality before first contact

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❻ Faster Results Than Digital
★ 70% of recipients decide to act within 3 days
★ No algorithms delaying your message
★ Works without internet access or tech literacy

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❼ Seamless Digital Integration
★ Drive traffic to your website/landing pages
★ Augmented reality (AR) postcard options
★ Social media call-to-actions with Instagram-able designs